Tru Earth commits to reduce absolute scope 1 and scope 2 GHG emissions 2031.
VANCOUVER, B.C. – January 2026 – Tru Earth™, leader in sustainable household products and a certified B Corporation, is proud to announce that its greenhouse gas (GHG) emission reduction targets have been officially approved by the Science Based Targets Initiative (SBTi). This milestone affirms Tru Earth’s commitment to climate action and aligns the company’s decarbonization strategy with the most ambitious goal of the Paris Agreement: limiting global warming to 1.5°C.
Following a rigorous assessment by the SBTi Target Validation Team, Tru Earth’s targets were classified as 1.5°C-aligned—the highest level of ambition recognized by the SBTi.
The approved targets are as follows:
“Tru Earth commits to reduce absolute scope 1 and scope 2 GHG emissions 46.2% by 2031 from a 2024 base year, and to measure and reduce its scope 3 emissions.”
This achievement places Tru Earth among a select group of companies worldwide taking science-based climate action. The SBTi commended Tru Earth’s leadership and ambition, noting that the company’s targets meet the latest SBTi criteria and recommendations.
“This recognition from the SBTi marks a pivotal step forward for Tru Earth as we advance our core sustainability mission. It demonstrates our commitment to transformative climate action and inspires us to continue raising the bar for environmental responsibility in our industry,” said Anita Spiller, VP of ESG at Tru Earth.
The approved targets and temperature alignment will be published on the SBTi Target Dashboard on January 8, 2026.
Tru Earth encourages stakeholders, partners, and the broader community to follow its progress and join in advancing a low-carbon future.
About Tru Earth
In 2019, Tru Earth, carved out a new category for laundry detergent with its innovative laundry sheet providing customers #TruChangeMakers—a better way to clean. Tru Earth’s disruptive suite of household cleaning products—including fabric enhancers (scent boosters and fabric softener), dishwashing detergent, toilet and multi-surface cleaning strips—are water activated, ultra-concentrated, pre-measured, and easy-to-use, all packaged in plastic-free packaging.
At its core, the #TruEarthMovement consists of millions of #TruChangeMakers in 80+ countries committed to Tru Earth's critical cause to make true lasting change that cares for your future. To date, Tru Earth has saved more than 200 million plastic containers from ever being created in the first place. Tru Earth’s global Tru Giving program has provided clean clothes to over 10 million individuals in need. We firmly believe clean clothes are a human right and are privileged to contribute to the planet and people through the 1% for the Planet network. As the Founding Sponsor of the American Shoreline Cleanup program in partnership with Ocean Wise, we are proud to support efforts to protect and restore our oceans.
As a multi-national, certified B Corporation, Tru Earth’s business model balances financial success, environmentalism, and social good. We manufacture/assemble in 4 countries, and our rapid growth rate affirms this strategy. It is bolstered by our global expansion and fast-growing retail footprint in the United States. We are leading the green household products revolution to care for you, your home, and your future.
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For media Inquiries for Tru Earth, contact:
Anita Spiller – Anita@tru.earth
Cell: 905-599-0477