VANCOUVER, BC – May 14th, 2025 — Bullfrog Power Inc. (“Bullfrog”) announced that Tru Earth™, a multi-national, Certified B Corporation, is choosing green electricity and green natural gas for its 3 locations in Port Moody, BC, Burnaby, BC, & Mississauga, ON. Tru Earth joins the growing number of organizations that reduce their carbon footprints and support green energy with Bullfrog Power.
“Tru Earth has made the environment an essential part of our commitment to sustainability,” said Anita Spiller, VP of ESG at Tru Earth. “That is why we are proud to be partnering with Bullfrog Power on green electricity and green natural gas for our 3 facilities in Canada.”
Through the agreement, Bullfrog Power’s producers put renewable electricity onto the grid and displaces fossil-fuel-based natural gas with a renewable heat alternative to match the amount of conventional electricity and natural gas used by Tru Earth’s 3 locations. Across Canada, Bullfrog’s green electricity comes from a blend of wind, solar, and low-impact hydro power sourced from new Canadian renewable energy facilities.
Bullfrog’s green natural gas comes from organic waste at a landfill. When the organic waste decays, it emits an energy-rich gas composed mostly of methane and carbon dioxide. Instead of letting that gas escape into the atmosphere, Bullfrog’s producers capture and clean it so that the gas can be used as renewable heat in place of fossil-fuel-based natural gas.
Watch this How It Works video to learn more about Bullfrog’s renewable energy sources.
“We’re excited to welcome Tru Earth to the bullfrogpowered community,” said Suha Jethalal, President of Bullfrog Power. “As a fellow Certified B Corp and impact-driven business, Tru Earth is deepening their commitment to environmental stewardship. By choosing our green electricity and green natural gas, Tru Earth is helping to reduce their dependence on polluting forms of energy and transition our energy systems to renewable sources.”
Bullfrog also uses the support of its customers to help fund more than 160 new community-based green energy projects across Canada.
In addition to choosing green energy with Bullfrog Power, Tru Earth’s sustainability initiatives include:
-
Reducing plastic waste at the source by innovating plastic-jug-free laundry and household cleaning products.
-
Supporting global access to clean clothes, tackling hygiene poverty through our Corporate Giving program, “Tru Giving”.
-
Minimizing our carbon footprint through lightweight product design and efficient shipping practices. Tru Earth intends to commit to SBTi by December 2025.
About Bullfrog Power
Bullfrog Power, an Envest company, offers smart and sustainable energy solutions that help thousands of businesses and individuals meet their climate goals. In 2005, Bullfrog Power revolutionized Canada’s energy landscape by giving businesses and individuals a green electricity choice for the first time. Bullfrog Power’s team of sustainability experts also offers solutions including power purchase agreements, green natural gas, and green fuel. As a Certified B Corporation, Bullfrog Power meets higher standards of social and environmental performance, transparency, and accountability.
Visit bullfrogpower.com to see how our sustainability solutions can power the future of your business, or join the bullfrogpowered community online on LinkedIn, Facebook, Instagram, and Twitter.
About Tru Earth
In 2019, Tru Earth™, carved out a new category for laundry detergent with its innovative laundry sheet providing customers #TruChangeMakers—a better way to clean. Tru Earth’s disruptive suite of household cleaning products—including fabric enhancers (scent boosters and fabric softener), dishwashing detergent, toilet and multi-surface cleaning strips—are water activated, ultra-concentrated, pre-measured, and easy-to-use, all packaged in plastic-free packaging.
At its core, the #TruEarthMovement consists of millions of #TruChangeMakers in 80+ countries committed to Tru Earth's critical cause to make true lasting change that cares for your future. To date, Tru Earth has saved more than 190 million plastic containers from ever being created in the first place. Tru Earth’s global Tru Giving program has provided clean clothes to over 10 million individuals in need. We firmly believe clean clothes are a human right and are privileged to contribute to the planet and people through the 1% for the Planet network. As the Founding Sponsor of the American Shoreline Cleanup program in partnership with Ocean Wise, we are proud to support efforts to protect and restore our oceans.
As a multi-national, certified B Corporation, Tru Earth’s business model balances financial success, environmentalism, and social good. We manufacture/assemble in 4 countries, and our rapid growth rate affirms this strategy. It is bolstered by our global expansion and fast-growing retail footprint in the United States. We are leading the green household products revolution to care for you, your home, and your future.
Facebook: Tru Earth | Facebook
Instagram: Tru Earth (@truearthmovement)
YouTube Tru Earth - YouTube
Contact Bullfrog Power
Janice Park - Director, Marketing
780-905-0295
For media Inquiries for Tru Earth, contact:
Anita Spiller – Anita@tru.earth
Cell: 905-599-0477